Manchester marketing star sold for £60m – The Times (subscription)


The Times (subscription)
Manchester marketing star sold for £60m
The Times (subscription)
The American private equity house HIG Capital is expected to complete the deal this week, selling the business to rival Elysian Capital and the company's management. Brand Addition, which also makes Pudsey bears for the BBC's Children in Need appeal, …

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The Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5) – Small Business Trends


Small Business Trends
The Top 7 Benefits of Email Marketing (Pay Close Attention to No. 5)
Small Business Trends
The numbers show that email marketing is still a widely used, and successful, marketing channel. However, your small business can use email marketing in many different ways. How do you choose your approach? One way might be the following chart from …

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Wiltshire Business Awards 2017: Creative Marketing Awareness winners Imagine Cruising – Wiltshire Times


Wiltshire Times
Wiltshire Business Awards 2017: Creative Marketing Awareness winners Imagine Cruising
Wiltshire Times
"We are absolutely thrilled," marketing manager Laura Reynolds said. "I was lucky enough to be able to travel out to Dubai for the even where we got Katherine Jenkins to serenade our customers over a meal outside the Jumeirah Beach hotel and they …

and more »

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Business Choice Awards 2017: Email Marketing Services – PCMag India


PCMag India
Business Choice Awards 2017: Email Marketing Services
PCMag India
Email campaigns are must-have tools in the business direct marketing arsenal. Clear, well-designed email marketing can lead to major sales growth. Done wrong, it clogs customer inboxes with spam until the mere mention of your brand causes fits of rage.

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How Marketing Hall Of Famers From Facebook, P&G And IBM Shift Ahead Before It’s Too Late – Forbes


Forbes
How Marketing Hall Of Famers From Facebook, P&G And IBM Shift Ahead Before It's Too Late
Forbes
However, given the rapid acceleration in the pace of change in the world, staying at the top of your game in the field of business or marketing has become exponentially challenging. This is due, in good part, to the fact that to stay at the top of your

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